Publication
Journal Publications
- Shankar, R., Wang, L., Gunasti, K., Li, H. (2024). Nonverbal Peer Feedback and User Contribution in Online Forums: Experimental Evidence of the Role of Attribution and Emotions. Journal of the Association for Information Systems, 25(2), 267-303.
- Zhao, X., Huang, L., Wang, L., Yazdani, E., Zhang, C. (2023). Understanding of the dynamics of mobile reading: An HMM model of user engagement and content consumption. Production and Operations Management. Forthcoming. [Corresponding author], [Research News], [UTD24, FT50]
- Ho, Y., Liu, S., Wang, L. (Listed Alphabetically) (2023). Fun Shopping: A Randomized Field Experiment on Gamification. Information Systems Research, 34(2), 766-785. [UTD24, FT50]
- Wang, L., Gopal, R., Shankar, R., Pancras, J. (2022). Forecasting venue popularity on location‐based services using interpretable machine learning. Production and Operations Management, 31(7), 2773-2788. [Lead article for the July 2022 Issue] [UTD24, FT50]
- Guo, H., Zhang, D., Liu, S., Wang, L., Ding, Y. (2021). Bitcoin price forecasting: A perspective of underlying blockchain transactions. Decision Support Systems, 151, 113650.
- Wang, L., Gunasti, K., Shankar, R., Pancras, J., Gopal, R. (2020). Impact of Gamification on Perceptions of Word-of-Mouth Contributors and Actions of Word-of-Mouth Consumers. MIS Quarterly, 44(4), 1987-2011. [UTD24, FT50]
- Wang, L., Gopal, R., Shankar, R., Pancras, J. (2015). On the brink: Predicting business failure with mobile location-based checkins. Decision Support Systems, 76, 3-13.
- Ba, S., Wang, L. (Listed Alphabetically) (2013). Digital Health Communities: The Effect of Their Motivation Mechanisms. Decision Support Systems, 55, 941-947.
Working Papers
- Wang, L., Zhang, Y., Ho, Y. Game of Brainstorm: The Impact of a Badge System on Knowledge Sharing. (Under preparation for the third round review)
- Liu, Y., Wang, L., Yang, S., Wang, Y. AI-Powered Digital Streamers for Online Retail: Empirical Evidence and Design Strategies Through Experiments (Under preparation for the third round review)
- Hou, J., Wang, L., Wang, G., Wang, J., Yang, S. (Co-First Author) The Double-Edged Roles of Generative AI in the Creative Process: Experiments on Design Work (Under preparation for the second round review)
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Wang, L., Huang, L., Gopal, R. From Exposure to Expression: The Influence of NSFW Content on User Interaction Dynamics in Generative AI and its Implications for Moderation (To be submitted)
Work-in-Progress
- Free No More: The Impact of Free Trial Termination on User Engagement in Generative AI Platforms (with Lee, B.)
- From Parrots to Picassos: Community-Driven Learning of Generative AI Prompt Skills (with Huang, L.)
- Where and When They Come From Matters: Exploring Drivers of Customer Purchases in Live Streaming (with Tian, J., Lin, Q., Jia, N.)
- Utilizing Gamification Designs to Enhance Student Engagement in Co-Curricular Activities (with Zhang, Y., Jackson, J., Phillips, R.)
- Unveiling the Eco-Friendly Future of Agriculture: The Role of IT in Enlightening Underprivileged group in Rural China (with Yu, S.)
- From Casual Strollers to Hardcore Sprinters: The Marathon of Game Engagement on Steam (with Zhang, Y.)
- Freemium and Beyond: Optimal Quantity Analysis for Free Sample in Digital Products (with Huang, L., Zhao, X., Zhang, C.)
Conference Papers and Presentations
- Hou, J., Wang, L., Wang, G., Wang, J., Yang, S. The Double-Edged Roles of Generative AI in the Creative Process: Experiments on Design Work. Wharton’s AI and the Future of Work conference, May 2024.
- Wang, L., Huang, L., Gopal, R. Understanding the NSFW Conundrum in Generative AI: How It Affects User Responses and Moderation Tactics. Biz AI Conference: AI Applications in Business Research, March 3024.
- Wang, L., Zhang, Y., Ho, Y. Game for Brainstorm: The Impact of a Badge System on Knowledge Sharing. Conference on Information Systems and Technology (CIST), October 2023.
- Wang, L., Zhang, Y., Ho, Y. Game for Brainstorm: The Impact of a Badge System on Knowledge Sharing. INFORMS Annual Meeting, October 2023.
- Wang, G., Wang, J., Wang, L. Impact of Generative AI on the Production of Creative Tasks. The annual Symposium on Statistical Challenges in Electronic Commerce Research (SCECR), June 2023.
- Wang, L., Zhang, Y., Ho, Y. Game for Brainstorm: The Impact of a Badge System on Knowledge Sharing. The 33rd Annual Conference of Production and Operations Management (POMS), May 2023.
- Liu, Y., Wang, L., Yang, S., Wang, Y. Gamified Live Streaming: Is Avatar Better than Human Being? The 33rd Annual Conference of Production and Operations Management (POMS), May 2023.
- Liu, Y., Wang, L., Yang, S., Wang, Y. Gamified Live Streaming: Is Avatar Better than Human Being? The International Conference on Information Systems (ICIS), December 2022.
- Zhao, X., Huang, L., Wang, L., Yazdani, E., Zhang, C. Understanding the Rise of Mobile Phone Reading: The Impact of Network Quality, Recency and Frequency on Content Consumption. The 32nd Annual Conference of Production and Operations Management (POMS), April 2022.
- Zhao, X., Huang, L., Wang, L., Yazdani, E., Zhang, C. Content Spending and Network Quality in Mobile Channels: A Hidden Markov Model of User Engagement and Content Consumption. Hawaii International Conference on System Sciences (HICSS), January 2022.
- Wang, L., Huang, L., Zhao, X., Zhang, C. Consumer Learning and Engagement in Freemium Pricing. INFORMS Annual Meeting, November 2020.
- Zhao, X., Wang, L., Yazdani, E., Zhang, C. Pricing and Network Quality in Mobile Channels: A Hidden Markov Model of Consumer Engagement and Content Consumption. INFORMS Annual Meeting, November 2020.
- Zhao, X., Wang, L., Yazdani, E., Zhang, C. Pricing and Network Quality in Mobile Channels: A Hidden Markov Model of Consumer Engagement and Content Consumption. The 16th annual Symposium on Statistical Challenges in Electronic Commerce Research (SCECR), June 2020.
- Zhao, X., Wang, L., Yazdani, E., Zhang, C. Pricing and Network Quality in Mobile Channels: A Hidden Markov Model of Consumer Engagement and Content Consumption. Marketing Science Conference, June 2020.
- Ho, Y., Liu, S., Wang, L. Fun Shopping - A randomized field experiment of Gamification. The 15th annual Symposium on Statistical Challenges in Electronic Commerce Research (SCECR), June 2019.
- Ho, Y., Liu, S., Wang, L. Fun Shopping - A randomized field experiment of Gamification. The Workshop on Information Systems and Economics (WISE), December 2018.
- Wang, L., Zhang, C., Zhao, X. Content Consumption and Pricing in Mobile Channels. Americas Conference on Information Systems (AMCIS), New Orleans, August 2018.
- Wang, L., Zhang, C., Zhao, X. Content Consumption and Pricing in Mobile Channels. China Summer Workshop in Information Management (CSWIM), Qingdao, China, June 2018.
- Wang, L., Zhang, C., Zhao, X. Digital Content Consumption in Mobile Channels. The 29th Annual Conference of Production and Operations Management (POMS), Houston, May 2018.
- Ho, Y., Liu, S., Wang, L. Fun Shopping - A randomized field experiment of Gamification. The 28th Annual Conference of Production and Operations Management (POMS), Seattle, May 2017.
- Wang, L., Gunasti, K., Shankar, R., Pancras, J., Gopal, R. The impact of gamification on word-of-mouth effectiveness: Evidence from Foursquare. Hawaii International Conference on System Sciences (HICSS), Island of Hawaii, January 2017.
- Wang, L., Gunasti, K., Shankar, R., Pancras, J., Gopal, R. Cultivating consumer engagement with mobile and gamification. INFORMS Annual Meeting, Nashville, November 2016.
- Wang, L., Gunasti, K., Shankar, R., Pancras, J., Gopal, R. Cultivating consumer engagement with mobile and gamification. Marketing Science Conference, Shanghai, June 2016.
- Wang, L., Gunasti, K., Shankar, R., Pancras, J., Gopal, R. Cultivating consumer engagement with mobile and gamification. The 12th Statistical Challenges in eCommerce Research (SCECR), Naxos, Greece, June 2016.
- Wang, L., Kumar, A. What makes an elite member on a forum? Evidence from Yelp. The Workshop on Information Technology and Systems (WITS), Dallas, December 2015.
- Wang, L., Gopal, R., Shankar, R., Pancras, J. Are you on the edge of failure? Let the customer checkin tell you. Hawaii International Conference on System Sciences (HICSS), Kauai, January 2015.
- Wang, L., Gunasti, K., Shankar, R., Pancras, J., Gopal, R. Game of drones: Impact of gamification on word-of-mouth effectiveness for retailers. The Workshop on Information Systems and Economics (WISE), Auckland, New Zealand, December 2014.
- Wang, L., Gopal, R., Shankar, R., Pancras, J. Are you on the edge of failure? Let the customer checkin tell you. INFORMS Annual Meeting, San Francisco, November 2014.
- Wang, L., Gopal, R., Shankar, R., Pancras, J. Predicting restaurant failure through Foursquare customer check-ins. International Symposium of Information Systems (ISIS), Rajasthan, India, January 2014.
- Wang, L., Gopal, R., Shankar, R., Pancras, J. Checking in to check it out: An empirical analysis of customers engagement on location-based social media. Workshop on Information Technology and Systems (WITS), Milan, Italy, December 2013.
- Wang, L., Gopal, R., Shankar, R., Pancras, J. Checking in to check it out: An empirical analysis of customers engagement on location-based social media. INFORMS Annual Meeting, Minneapolis, October 2013.
- Wang, L., Gopal, R., Shankar, R., Pancras, J. Location-based services and their impact on local businesses: Evidence from Foursquare. INFORMS Annual Meeting, Phoenix, November 2012.
- Wang, L., Gopal, R., Shankar, R., Pancras, J. Location-based services and their impact on local businesses: Evidence from Foursquare. Statistical Challenges in eCommerce Research (SCECR), Montreal, Canada, June 2012.
- Wang, L. Competing across different channels: The case of online fitness service. International Conference on Information Systems (ICIS), Shanghai, China, December 2011.
- Wang, L. Competing across different channels: The case of online fitness service. INFORMS Annual Meeting, Charlotte, November 2011.
- Ba, S., Wang, L. Digital health communities: The effect of their motivation mechanisms. The Winter Conference on Business Intelligence, Salt Lake City, March 2011.
- Ba, S., Wang, L. Digital health communities: The effect of their motivation mechanisms. INFORMS Annual Meeting, Austin, November 2010.